THE YOUNG PERSON'S EXPERIENCE
How do younger audiences currently engage with global issues in general and with Chatham House?
What are their views on the issue of cybersecurity?
How can we bring cybersecurity and Chatham House to their immediate field of attention?
To design a multiplatform experience that engages younger audiences with one global issue
An immersive multiplatform experience designed for young people to experience having a cybersecurity problem.
MA UX DESIGN 10 WEEKS MACRO UX PROJECT
WITH EXTERNAL PARTNER APPLIED WORKS + CHATHAM HOUSE
TUTORS DR. JOHN FASS | ALAISTAIR STEELE | EMILY GROVES
TEAM DANIELA NAVAES | COCO LI | TIFFANY CHAU | YU QIN
8 weeks - January to March/19
RESEARCH METHODS USED
| Literature Review
| Competitor analysis
| Mind Maps
| Semi-Structured Interviews
| Structured Interviews
| Concept Drawing
| Model Making
| Insights on how young people engage with news and the thoughts and feelings associated with how they see themselves in relation to global issues and society;
| "Make it relevant by making it personal". The discovery of the design principles for relevance;
| The design of a digital/physical experience as a response to the brief;
| Prototyping and iteration of the experience in order to gauge reaction and refine the design;
| The final design as a finalised concept proposal of the experience.
Click on the links below to be redirected to my blog if you're interested to read more about this project.
Physical Model Presenting
Experience Map & User Journey
Interaction & Interface Design & Information Architecture
Prototyping, Iteration and Refining through Qualitative Research
Adobe Photoshop | Adobe Illustrator | Adobe Premiere